Wednesday, April 4, 2012

Royal Jordanian .... Merger Again

In an interview with Bloomberg Royal Jordanian's CEO indicated "a merger with a larger carrier is inevitable as high fuel prices, competition from local rivals and a sluggish economy squeeze earnings" (Click here for the full story). 

Ever since the idea of privatising Royal Jordanian started in the 1986, the original intention was to sell 49% of the airline to a strategic partner (BA was mentioned) or a foreign investor. Subsequently BA sponsored Royal Jordanian to join Oneworld in 2007.

Eventually Royal Jordanian was privatised in 2007and its shares listed in the Amman Stock Exchange. 

The idea of a merger with another airline was brought up by the CEO in June 2010 "There is room for airlines like RJ to merge with another carrier," he said. "I think consolidation will happen, but not now and it will be like Air France KLM, British Airways and Iberia, Lufthansa-Swiss…Airlines will maintain their national identity." (Click here)

At one time it was thought the airline will merge with Gulf Air, currently a remote possibility given GF's financial conditions. Another possibility is Etihad Airways which already owns 29.2% of Airberlin another Oneworld airline.

One thing is certain the airline requires a cash injection to cope with the oil prices and to finance its B787s to be delivered starting 2014.

Only time will tell how things will develop in the highly volatile political and economical climate in Jordan and the MENA region in general.

No comments:

Post a Comment

Labels

1 Goal 2010 2012 2013 9/11 AA ADAC AVOD AWST Abu Dhabi Air Arabia Air Canada Air India Airberlin American Airlines Amman B707-300C B767 B777 B787 BA Bahrain Bahrain Air BangaloreAviation Boeing British Airways Business Aviation CO Cabin Crew Canada Commercials Continuous Improvement Culture Customer Service DFW DTW DWC Delta Detroit Metro Doha Dubai Dubai Air Show ET409 ETS EU Emergency Response Emirates Etihad FA FAA Flight Attendants Flightglobal GACA GAMCO GCC GOL Galaxy Tablet Greece Green Gulf Air Hala Hamburg Hopenhagen Human Resources IFE India Iran Iraq Iraqi Airways Jaffa Jazeera Airways Jet Airways Jordan Just Culture Kuwait Airways LA LCC MEA MEBAA MENA MRO MROAM Michigan Oneworld Palestine Philadelphia Privatization QAIA Qantas Qatar Qatar Airways Quality Quick Service Restaurant ROTANAJET Radio Repair Stations Risk Royal Jordanian SAT SKYTEAM SMS Safety Sanctions. Sao Jose Dos campos Saudi Arabia Saudi Arabian Airlines Security Sharjah Airport SimliFlying Simplicity Southern California Southwest Airlines Star Alliance Sudan Airways TSA Technology Toulouse Training Turkey Twitter UA UAE UBM US Airways VIA Rail Violin Vision Wataniya Airways aircraft airlines airports ambitions aviation branding change chapter 11 communication community compliance contingency continuity cost effective creativity curricula efficiency emergency employees environment family flight(s) flydubai globalisation happy health home leadership low cost maintenance management manpower motivation passengers passion people planet earth professional road roots social media support target teachers terrorism tolerance tourism traffic transition travel volcanic ash
 
Top Blogs
Powered By Invesp