Wednesday, September 16, 2009

The World's Favorite Airline

The World's Favorite Airline, who else but British Airways and it is still my favorite airline.
That was true when it was an innovative and efficient airline and lead the industry in setting standards.
Now that tough times have hit, it is fraying at the edges and really getting tattered. I fly with BA home to Detroit from Dubai at least 3 times a year, and I like the multi stops flight because it breaks up a long flight in manageable 7 hours segments. I enjoy the lounge in T5 its naturally well lighted, comfortable and wi-fi connected.

However, off late things have changed at BA.
  • I still pay the same price for my tickets I did the previous 2 years and the surcharge is the same as when fuel prices were double ($145 a barrel).
  • The staff are still courteous but are a little distracted, abrupt and indifferent.
  • The cabin Crew smile but you rarely see them going through the cabin except during the service. All you hear is chatting and laughter in the galley
  • Equipment has been downgraded from B777 (my favorite airplane) to squeaky B767.
  • Automatic upgrades to Business are a thing of the past, I dare not ask for one because all I got was an abrupt no or quoted a price and no you can not use your miles.
  • The food service quality and quantity has deteriorated a little
True to its legacy roots and to stem losses, BA turns and starts putting restrictions on bags for economy. The darlings (First and Business) of the airline having abandoned it, the economy class passenger is the one that feels the pain.

What happened to the innovative management approach that made The World's Favorite Airline or is that a Good Times management style only, come on BA you can do better

Tattered or not BA is still my favorite airline and worthy of my support.

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